Optimise Your PPC Strategy for a Voice Search-Driven Future
The world of digital marketing is continuously evolving, and one recent advancement that has impressed both consumers and advertisers alike is the advent of voice search. With virtual assistants such as Siri, Google Assistant, and Alexa becoming increasingly popular, voice search has garnered much attention, prompting marketers to reassess and adapt their pay-per-click (PPC) strategies. […]
